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Delivering Customized Health and Wellness Content to Engage Consumers

In the competitive world of healthcare, a successful provider cannot only connect with an individual when they need care. Successfully building patient loyalty requires regular contact that the individual finds valuable. Information valuable in an individual’s everyday life prompts them to engage regularly. (YCE) is an online health and wellness site with content competitive with the leading health and wellness sites. It has more than 2,500 unique and custom articles that cover both reference topics as well as topics of current interest. Seasonal topics include themes like Summer Wellness and Back-to-School.

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    YCE is tightly linked to your patient portal. It serves as the sign-in page to deepen the relationship with regular portal users and induce irregular users to return more often. Your hospital may establish Facility Pages providing location and other useful information, service lines, and current events. Multi-facility hospital entities may create a corporate page showing the breadth of coverage and other topics such as corporate news or responsibility. Facility Pages may replace a stand-alone facility website and avoid that cost.

    With the My Wellness Dashboard, individuals have a place to connect, track, and manage their personalized health and wellness information. My Wellness Dashboard is a customizable online health dashboard where patients can:

    • Consolidate and access other patient portals for individuals and their loved ones, such as dentists, primary care physicians, optometrists, or insurance provider information.
    • Upload or manually enter personal health information or records like immunizations, allergies, medications, and family history.
    • Record and consolidate their self-generated health data from wearable devices or fitness apps – such as Apple WatchTM, FitbitTM, glucometer, etc. – for nearly 200 brands.