Large amounts of body copy should always be set in black. Headlines, subheads and callout copy may be set in MEDHOST blue. The preferred∗ usage of MEDHOST blue in printing is the CMYK values.
The accent color palette helps reinforce our brand personality. These colors coordinate well with the MEDHOST logo. With consistent usage, they will become recognizable as part of our overall brand.
These colors should be used in headlines, subheads, call out copy and in graphic elements. These colors should be used sparingly and should never be the dominant color on a page.